The below summarises how you may interact with us and how we treat your data. Please take time to understand this as it will affect how your data is managed and what you need to do if you have any questions or make any changes.
Collection and use of personal information
Personal information means any information that may be used to identify you, such as your name, title, phone number, email address, or postal address.
Browsing our website
In general, you can browse the Fives website without giving us any personal information. We use several products to analyse traffic to our website in order to understand our visitors’ needs and to continuously improve our site for them, such as Google Analytics. We collect only anonymous, aggregate statistics. There are some services on our website that require you to be registered. For example, to receive our newsletter or purchase products from our online store. As part of the registration process, we collect your personal information. We use this information to send you newsletters if you’ve opted-in to receive them, and to fulfil orders from our shop. We will never sell, rent or trade email lists with other companies and businesses for marketing purposes.
A cookie allows us to analyse traffic patterns to our website. A cookie cannot give us access to your computer or to information beyond what you provide us. Most web browsers automatically accept cookies; consult your browser’s manual or online help if you want information on restricting or disabling the browser’s handling of cookies. If you disable cookies, you can still view the publicly available information on our website. If you are using a shared computer and you have cookies turned on, be sure to log off when you finish.
Links to other websites
Social media and other platforms
Newsletters, competitions and other marketing preferences
You can subscribe to our newsletters and marketing materials though our apps, websites and other channels and this includes entering competitions through, or subscribing (opting-in) to in to receive information from us through other channels.
You can always unsubscribe to our newsletter or marketing materials at any time, by clicking the unsubscribe link at the bottom of any of our newsletter emails.
Access to your personal information
You are entitled to access the personal information that we hold on you. You can also ask us to remove any of the personally identifiable data we hold on you under ‘right to be forgotten’ regulations so long as this does not affect the services you may be subscribed to.
Disclosure of your data
To provide our services to you, we may share your Data with any member of our group, which means our subsidiaries, our ultimate holding company and its subsidiaries from time to time, as defined in section 1159 of the UK Companies Act 2006.
We may also share your Data with third-party service providers who provide IT, sales, marketing and system administration services.
In rare cases, we may disclose your personal information:
- in the event that we sell or buy any business or assets, in which case we may disclose your personal data to the prospective seller or buyer of such business or assets;
- to protect the rights, property, or safety of Fives, our customers, or others. This includes exchanging information with other companies and organisations for the purposes of fraud protection and credit risk reduction.
How long we keep your data
We will only retain your personal data for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements. We will delete your personal within 30 days if you delete your account.
To determine the appropriate retention period for personal data, we consider the amount, nature, and sensitivity of the personal data, the potential risk of harm from unauthorised use or disclosure of your personal data, the purposes for which we process your personal data and whether we can achieve those purposes through other means, and the applicable legal requirements.
You have the right to ask us not to process your personal data for marketing purposes. We will inform you (before collecting your Data) and obtain your consent if we intend to use your Data for such purposes (unless in respect of our own marketing if you are an existing customer and have not opted-out of such communications) or if we intend to disclose your information to any third party for such purposes. You can exercise your right to prevent such processing by checking certain boxes on the forms we use to collect your data. You can also exercise the right at any time by contacting us or clicking on “Unsubscribe” when we send you any electronic marketing.
You have the right to make a complaint at any time to the Information Commissioner’s Office (ICO), the UK supervisory authority for data protection issues We would, however, appreciate the chance to deal with your concerns before you approach the ICO so please contact us in the first instance.